Sponsorship of Traffic Islands offers local businesses prime advertising space where it is seen by local people and visitors.  This is an exciting opportunity to support the Britain in Bloom competition and help to put Burton and Uttoxeter on the map as an attractive place to live and work.

East Staffordshire Borough Council is currently offering businesses the opportunity to sponsor traffic islands and floral features around the borough.  This type of sponsorship provides your business with: high visibility coverage all year round; local presence whilst your customers are on the move; and guarantees a regular flow of customers at very competitive prices.    

The cost for a sponsorship package for traffic islands and floral features around Burton upon Trent and Uttoxeter start annually from £500 (costs are dependent upon location and display).

Vacant Sponsorship Opportunities

Burton upon Trent

  • James Brindley Way, Stretton (entrance to housing estate after the car garage)
  • Centrum 100, Eighth Avenue 
  • Burton Road (near Branston Golf Course)
  • St Peters Street, Stapenhill
  • Beaufort Road, Brizlincote
  • Branston Lock Development
  • Stapenhill in Bloom Floral Bed
  • Stapenhill Gardens large floral feature
  • The Swan Statute floral feature
  • Burton Road, Tutbury
  • Burton Road, Tutbury floral feature
  • Tutbury Mill, Tutbury


  • Park Street, Uttoxeter

Current Sponsors (From 1st April 2024)

Burton upon Trent

Island Location
Pirelli Stadium, Derby Road DSK Engineering Services (Midlands) Ltd
Derby Turn, Derby Road B E Webbe Self Storage
Shobnall Road (near Burger King) Staffordshire County Council
Centrum 100 / Shobnall Road (near Marina) Staffordshire County Council
Parkway, Wellington Road Mertrux
Branston Road / Lichfield Street 5 Ten Taxis
James Brindley Way (outside Arnold Clarks) The Burton Carpet Company
Orchard Street, Evershed Way The Burton Carpet Company
Tutbury Road / Harehedge Lane The Burton Carpet Company
Anglesey Road, Evershed Way Minorfern Ltd
Five Lanes, Needwood (access road to St Georges Park) B J Bloor (Builders) Ltd


Island Sponsor
Old Knotty Way, Bridge Street MJ Barretts Developments Ltd
Bridge Street (Centaur) MJ Barretts Developments Ltd
Dove Bank, Town Meadows Way MJ Barretts Developments Ltd
Dove Way, Derby Road (The Bull) Solar Star Power

If you are interested in taking out a sponsorship package or would like further details on terms and costs please contact the Communications Team via email at: communications@eaststaffsbc.gov.uk.

Or you can submit an enquiry form.